Studio Spokes

Tag - UCD

UCD – User Centric Design

‘I want this and it need’s to look like this’ The famous words spoken by business led marketeers This is the single most frustrating set of words that can be given to a UX. Never has such a small set of words been the catalyst for a shitstorm of subjective non-sense with minimal user research. What User centric design tries to do is remove the...